Sure, She's Beautiful, but Why Is Kim Kardashian Famous?

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If you ask anyone what Kim Kardashian is famous for, you’ll probably hear something like "She's famous for being famous." Right?
"Yes, we've heard it," the girls respond in their new book Kardashian Konfidential. "You know, when people say, 'They're just famous for being famous.' Um, what does that mean, anyway?"
The New York Times' Eric Wilson recently weighed in on the topic.
"Ms. Kardashian is famous, gorgeous, and lives her life voluntarily under the microscope of reality television," he wrote. "More to the point, as the branding expert Robert K. Passikoff put it in a phone interview this week, 'You would have had to be living in a cave in Nepal to have not been exposed in one way or another to the celebrity ilk of Kim Kardashian.
So, how did this happen? We did a little digging to try figure out why Kim is now one of the most famous people in the world, and how the hysterialiterally happened overnight.
In 2006, she briefly dated Nick Lachey, who was rebounding from his divorce from Jessica Simpson. According to People magazine, Kim and Nick had met at a party for Arizona Cardinals quarterback Matt Leinart in April. Nick, then 32, and Kim, then 25, visited the Hollywood club Shag on May 15, and on May 24, very innocently caught a showing of The Da Vinci Code in Westwood. People reported that the pair held hands as they exited the theater, but separated when photographers started snapping. The paparazzi went wild.
"It started when I went out on a date with Nick Lachey," Kim writes in the new book Kardashian Konfidential. "Of course the paparazzi took pictures, because people were curious about who he was with."
"So the next night I was out with Paris Hilton," she continues. "We were in her car and the paparazzi started taking pictures. Usually they would shout, 'Paris! Paris! Paris!' [But] they started yelling 'Kim! Kim! Kim!' I wanted to hide, and Paris and I just looked at each other and laughed."
"She said, 'Whatever you do, just smile.' I thought, this is so weird, I don't know what’s going on. It was surreal."
A "source" close to the couple told People that Nick and Kim were in the "beginning stages of a relationship."
That was simply not true — Kim says they only dated for a week. But it didn’t matter. Kim Kardashian, the enterprise, had officially been launched.